tapmad has secured exclusive Subscription Video-on-Demand rights in Pakistan for Pakistan Super League Season 11 and also obtained exclusive global digital Video-on-Demand rights for PSL clips and highlights through a strategic partnership with Walee, the official media rights holder for PSL 11.
The tapmad SVOD service will offer Pakistani subscribers an ad-free, HD streaming experience that lets viewers watch PSL content on demand across devices. The subscription model aims to deliver uninterrupted coverage and a premium viewing experience for cricket fans who want reliable, high-quality access to matches and related digital material.
Under the global VOD arrangement, tapmad will distribute match highlights, key moments and short-form clip packages to audiences worldwide via its digital platforms, extending the league’s reach beyond traditional broadcast territories and giving international viewers timely access to PSL action.
Yassir Pasha, CEO of tapmad, said that cricket remains central to Pakistan’s cultural life and that securing these rights reflects the platform’s focus on bringing premium sports content to local audiences. Zain Pasha, Deputy CEO, added that the deal underscores tapmad’s strategy to expand digital sports offerings and keep fans connected to the league’s biggest moments.
With continued investment in premium content and strategic partnerships like the one with Walee, tapmad is strengthening its role as a leading destination for cricket and sports entertainment in Pakistan, offering subscribers a seamless, on-demand way to follow PSL 11.
