Pakistan has inaugurated its national pavilion at Sourcing at MAGIC Las Vegas 2025, one of the world’s premier trade shows for fashion sourcing, with a significant presence from the country’s leading textile and leather exporters. The event highlights Pakistan’s efforts to strengthen its footprint in the global apparel and leather industry, focusing on quality, sustainability, and innovative design.
The Pakistan Pavilion, set up by the Trade and Investment Section based in New York on behalf of the Trade Development Authority of Pakistan, features 50 prominent exporters presenting a wide array of products, including high-end apparel, fabrics, finished leather goods, and fashion accessories. This substantial participation reflects Pakistan’s expanding role in the international supply chain and its competitiveness in the sector.
Adnan Mahmood Awan, Trade and Investment Counsellor at the Pakistan Consulate in New York, officially inaugurated the pavilion. During his remarks, he highlighted Pakistan’s commitment to expanding its market access in North America and promoting its textiles and leather goods to international buyers. He emphasized the advantages of Pakistan’s skilled workforce, advanced production facilities, sustainability focus, and a favorable tariff regime with the United States as factors that position Pakistan as a reliable partner for global brands.
The exhibition offers Pakistani companies valuable opportunities to engage with sourcing managers, international buyers, and major retail brands. Organizers expect the event to generate significant business leads, export orders, and long-term partnerships, supporting Pakistan’s strategy of boosting export growth and enhancing economic diplomacy.
Throughout the trade show, the Trade and Investment Section will continue to support Pakistani exhibitors, aiming to optimize networking opportunities and showcase the country’s export capabilities to a global audience.
